3 digital marketing tips to evolve your marketing strategy

Digital marketing is always evolving, which means your digital marketing strategy needs to be ready to evolve too. To make your marketing agile, adaptable and evolve with your industry, follow these three simple yet powerful tips. Know your audience This may sound obvious at first, but many companies and teams do not take a data-first […]

How to improve your marketing in 2023

The last year may have seemed like it went past pretty quick, at least it did here at Social Gamma. That’s why we thought it was good to look to the year ahead and discuss how marketing strategies will need to evolve, to make the most of 2023. SEO 2.0 Search Engine Optimisation (SEO), has […]

Technology is changing marketing, but is marketing ready to change?

Marketing is often trend setting, however this is not the case with marketing technologies in the last 2 years. According to a report from Gartner, there has been a 16% drop in the utilisation of marketing technologies from 2020 to 2022. This is in contrast to the allocation of 25% of marketing budgets on marketing […]